Maryhannah Covington
Maryhannah Covington
Marketing Management
Phone:
(804)869-4640
Email:
Location: Richmond, Virginia
A Bit About Me
I’m a Senior at Virginia Tech, majoring in Marketing Management and Digital Marketing Strategies. With a strong focus on marketing research, strategic planning, and brand management, I’m dedicated to mastering the art of building impactful, results-driven campaigns. My academic journey, paired with hands-on experience, has equipped me with key skills in analyzing market trends, developing actionable strategies, and managing brand identities.
If you're looking for a marketing professional with a keen eye for detail and a passion for driving success, let’s collaborate and uncover the strategies that elevate brands in today’s competitive landscape!
EDUCATION
Virginia Tech University
BA Marketing Management
August 2022 - December 2025
The Marketing Management major is designed to offer students a broad business education with an emphasis on professional training for careers in sales and marketing in manufacturing firms, such service industries as banking and healthcare, and non‐profit organizations. Within the Marketing major, students can pursue more specialized skills in the rapidly growing area of digital and social media, which also involves additional skills in marketing analytics.
Minor: Digital Marketing Strategies
August 2022 - December 2025
My minor in digital marketing has equipped me with practical skills essential for today's competitive job market. Through hands-on activities such as creating Buyer Persona profiles, utilizing Email Marketing Systems, and executing social media and pay-per-click advertising campaigns with simulation software, I've gained invaluable experience. Additionally, I've obtained industry-recognized certifications that enhance my resume and interview performance, positioning me as a standout candidate for internships and jobs in the field.
